Get your LinkedIn SSI score, and learn how to be a better connector influencer.
LinkedIn previously had the SSI (Social Selling Index Score) as a feature that people only had access to only if they were paying.
Where do you rank?
Check HERE to calculate your score:
Click HERE to connect with me and build your network.
The Score Breakdown:
The Social Selling Index is broken down into 4 components:
1) Establish Your Professional Brand – Complete your profile with the customer in mind. Become a thought-leader by publishing meaningful posts.
2) Find the right People – Identify better prospects in
less time using efficient search and research tools.
3) Engage with Insights – Discover and share conversation-worthy updates to create and grow relationships.
4) Build Relationships – Strengthen your network by connecting and establishing trust with decision makers.
Have a professional profile shot (doesn’t have to cost a lot or anything, but just you, and professional, decent background)
Your profile should show your accolades and the potential you’d bring to a prospective employer.
SSI is a score that measures how well each person utilizes proper social selling practices. You can measure your progress, as well as see the links between your social selling and your performance. It shows how well you have implemented best selling skills practices into your social media strategies on LinkedIn. Once your profile is complete, the more you connect with other decision makers, share great content, and connect with potential prospects, your SSI numbers will likely rise.
In essence, the more you are engaged with social relationship marketing and social selling, the better your results will be.
LinkedIn’s algorithms look at profile completeness when determining your score. Prospective clients many times will look at your score as well. Many times before people buy from you, do business with you, or even contact you or connect with you – they check you out on social media.
You must establish yourself as an expert in your field. It doesn’t mean spending a lot of money, always, but business does take some time and money! But you want to post educational and useable content that helps enrich your followers and guide them to why you are good at what you do, and why they should trust you and believe in what you do.
Posting your experiences and accomplishments is a great way to start. Posting useful and relevant updates, educational, spiritual (if you choose to incorporate this into your business), effective information will reinforce your professional brand. Your prospective clients will turn to you when they need assistance, and your SSI score will shoot up as well.
When you’re viewing people and looking for 2nd or 3rd-degree connections, the right kind will help you to create warm introductions with productive prospects and leads. Use the advanced search features on LinkedIn to give you even better results.
Always look at who has viewed your profile and make sure to engage with them, if appropriate.
Always look for specifically influencers and decision makers – you want to connect yourself with senior level executives—people who can make waves for you when the time comes. Connections with many people is always great, but those who have influence over many others, can help you in business even more.
Think of what interests you, share that, on your wall, in groups that are relevant to your interests…..as you do, many of your prospects and prospective clients that have those same interests, will see you more as an expert, and also help connect you even more with the right people on LinkedIn. Remember to be consistent and share good and educational material.
Building trust in relationship marketing is key to your success. You can enhance your relationship marketing in many ways, texting, phone calls, social media connecting and posting, in person, and sending to keep in touch through the real mail. This will in turn also help you in referrals….instead of asking for them, deserve them – show your connections why you deserve their referrals.
When it comes down to it – it is all about knowing the right people. Don’t just accept everyone that asks. Your SSI score looks at how you are connected with others as well, and how each of you relate to each other. It also looks at when others accept you or not, if you have a lower acceptance rate, your SSI may suffer.
It is also always best to reach out as much as possible. When someone sends me a request, I look at their profile before accepting, to see if I might think that they would be a good fit. I do not randomly accept everyone. Then I send them a message, asking them WHY they want to connect with me. The thing is – you want to add value, but you want others to add value to you as well. Don’t just merely think in the numbers of how many I can have, and how many possible sales that might be. You want the right people, and the right sales.
Danielle Kennedy, in her book Seven Figure Selling says,
“Write customers personal, handwritten notes frequently. If you run into an old customer anywhere, follow up with a handwritten card.
In this electronic communication age of email, the handwritten card with a postage stamp gets more immediate attention than ever.”
That quick thought of “I should contact that person” is what I call a “prompting”; an out-of-the-blue remembrance of a particular person.
If you’ve personally observed promptings, you’ve noticed that they only last in your mind for about 60-seconds, and then they’re gone.
My cards company provides a way to capture that sixty-second moment. Capture that opportunity to make a difference; to make your friend or client feel special. To make them aware that we are thinking of them – by remembering events and dates that are important in their lives.
Bob Burg, in his book Endless Referrals says,
“Thank you cards are one of the most powerful tools in building a huge network, both professionally and socially.
People with the most impressive networks are typically avid card writers.
It’s one of the best techniques for long-term winning without intimidation. I suggest getting into the habit immediately of sending out cards.”
We all wish that we were better – I can help you with that!
www.SendOutCards.com/holiday – watch the video on the site, and then click to send a card free, and contact me with the questions you have.
Who are you? Not what do you do, or what do you sell, but WHO ARE YOU? Do you know? Do you want to know?
They say “people buy people, not websites” “people buy people, not products” — right? So, why do you want people to *buy you*?
What are YOU offering that others that sell the same product/service you do, don’t offer?
HOW are you different from your competition?
Or HOW can you ENHANCE the marketplace to even HELP your competition? (why help them? because what goes around comes around, and the more you help others, the more it WILL come back to you) It is a *Universal Law* and God made our Universe 🙂
What are you doing in building your *personal brand*? Internally and Externally – it is who you have become or are becoming, because of *your story* — so it is unique to you, not anyone else, because you are the only one that has lived or is living your story.
You want to be your authentic and expressive self, that when you speak, and move, it transfers to others, your belief, your value, your story, your *you*……and that is how you will *connect* with others.
My sales stats for May:
Are you monitoring your sales stats?
Do you know where your customers are coming from?
Are you getting repeat customers?
If you’re not tracking, how do you know?
I can show you how to effectively get repeat sales and referrals from clients and customers and retain n keep those customers n clients that you worked so hard to get.
I have done this for 23 years in my web n graphic design business, and I’ve been teaching, coaching n training others to do it in their business for 13 years with amazing results.
How many times do you *go after* something…..because you are *looking* for that *fulfillment*……but *it* doesn’t match your *values*?????
Dating – you go out w someone – just to have someone to hold, or just for that companionship, etc but you know they are not right for you or your long term relationship.
Eating – you go get something to eat – just to have that thing you were craving…but you know it is not right for you on your path to the health you want to achieve.
Watching/listening – you watch something on tv, the internet, listening to the radio,ipod etc…just to have something to watch – or thought, well just this once….but it does not match you values, of if you had anyone close to you – watching what you watched/listened, that you’d want them to see what it was, or that it provided value to you in your life to educate you or lift you up – or wasted your time….
What else can you add to this list?
If your every day problems are weighing you down, there are MILLIONS of people on Earth, that would GLADLY trade places with you right now – problems and all…..and feel they have been ROYALLY blessed…..think about it~
There is always someone who has it *worse* than you……
I remember once, on one of my *worst* days, after Bryan Delk was killed…..*whining* to God, about my situation…..but I had meetings to go to and work to do, I was in Panera doing some work on my laptop before my next meeting, and I ended up meeting a lady, who was a widow, her husband was also killed in a car wreck, but he had 3 of their 7 kids with him, that were also now gone…..God *put me back in my place* very quickly, of being thankful and grateful……
It is SO easy to get *overwhelmed* and let *drama* of a situation overtake us…..and I am not perfect, and I struggle with it every day, just like everyone else….but, I still *try* and *thinketh myself happy* — as the Bible says Paul did when going in front of King Agrippa to possibly get his head chopped off…..
Yes, it is hard sometimes, but sometimes, always, we *must* put forth the effort, and *maketh ourselves happy* ♥