Build Your Business

I was featured on Terry Lancaster’s radio show

I was SO blessed and honored to be asked to be a special speaker on Terry Lancaster‘s radio show! Here is the information he said and how you can listen, and also sign up for his FREE boot camp! (I HIGHLY recommend it, he has lots of GREAT FREE Business tips!)

On this week’s episode, I’m joined by Laurie Delk, author of Keep Those Clients: Learn Relationship Marketing, Double Your Business, and Get Endless Referrals.

Laurie and I talk about what she learned from her Grandmother at the age of 5 that turned out to be the most important lesson she ever learned about business and life.

We talk about relationship marketing, the fact that people want to do business with people they know, like, and trust, and how despite the fact that most sales happen after 7 to 12 contacts, most salespeople quit following up after only 1 or 2.

She reels off a playbook of ways to stay in touch without ever being pushy or overbearing.

We talk about automotive sales legend Joe Girard who send cards and notes to every person he’d ever met EVERY MONTH because he knew that every month that goes by without you contacting the people in your network you lose 10% of your influence with them.

We talk about Tom Hopkins and how he sent 10 thank you notes a day every day and how one of Laurie’s clients sells more cars by sending thank you notes to the customers that don’t buy.

And we talk about how social media is a great supplement to, but never a replacement for, physical cards and actual IN REAL LIFE conversation.

Here is his link to listen to my interview and sign up for his FREE Boot Camp if you want:

http://terrylancaster.com/2017/08/09/build-better-relationships-keep-those-clients-with-laurie-delk/

Come back and tell me what you think!

Winning Over Worry

There is practically nothing worse for your business than constantly worrying about how to find that next person to whom you can present your product or service.

Yet that is typically the very thing that happens when you have no system for acquiring new prospects.

A business without a steady flow of Referrals always keeps you on the defensive, knowing that it’s up to you to come up with new people to talk to.

On the other hand, a business based on endless referrals fills you with peace of mind!

Having a system for acquiring endless referrals means going to sleep at night knowing you’ll have new business waiting for you the next day, and the next, and the next – for as long as you desire.

Networking or Socializing?

Today I am doing followups from people I met networking this last week.

In a discussion yesterday, we talked about all these people we meet networking…..

I looked today, I have met a little over 20,000 people in the Nashville area, in my networking adventures (and that is not all, those are just the ones that I have mailing addresses for).

What do YOU do after you meet someone at a networking event? Because if you are NOT following up, you are NOT netWORKing, you are socializing…..

And granted, anyone that knows me, knows I am one of the biggest social butterflies in the world haha!

BUT, are you networking to enhance you, yourself, your business, others, their business, etc or just to fill time slots with nothing better to do?

Today I am sending a *nice to meet you* card to everyone I met I have a mailing address for this week, sending them an email asking to set up a time for a *one on one* appointment, connecting w them on social media, looking for their birthday so i can send them a birthday card :), etc.

What do you do after you meet someone at a networking event?

Write customers personal handwritten notes frequently

Danielle Kennedy, in her book Seven Figure Selling says,
“Write customers personal, handwritten notes frequently. If you run into an old customer anywhere, follow up with a handwritten card.
In this electronic communication age of email, the handwritten card with a postage stamp gets more immediate attention than ever.”

That quick thought of “I should contact that person” is what I call a “prompting”; an out-of-the-blue remembrance of a particular person.

If you’ve personally observed promptings, you’ve noticed that they only last in your mind for about 60-seconds, and then they’re gone.

My cards company provides a way to capture that sixty-second moment. Capture that opportunity to make a difference; to make your friend or client feel special. To make them aware that we are thinking of them – by remembering events and dates that are important in their lives.

Thank you cards are one of the most powerful tools in building a huge network

Bob Burg, in his book Endless Referrals says,

“Thank you cards are one of the most powerful tools in building a huge network, both professionally and socially.

People with the most impressive networks are typically avid card writers.

It’s one of the best techniques for long-term winning without intimidation. I suggest getting into the habit immediately of sending out cards.”

We all wish that we were better – I can help you with that!

www.SendOutCards.com/holiday – watch the video on the site, and then click to send a card free, and contact me with the questions you have.

Why I chose Send Out Cards

WHY Send Out Cards is a great company for ANYONE and EVERYONE

–Complete company, team and leadership support
–You can use this company, product and service to build any other business and improve relationships
–We have a simple way to share the business opportunity & make money. A cell phone app, a deck of cards & a community Facebook page that people post often with their success stories!
–Highest payout in the Industry
–86% is paid out of the sign up $ to the field to qualified reps
–Hundreds and hundreds join us daily. We are in momentum
–True wholesale product & service
–It’s clearly a better business model
–We get paid twice. Once for sharing, and forever as people stay in touch
–True Leveraged Income
–Our people make the all the difference
–Mobile optimized platform
–Massive market upside
–Top 5% company
–Proof of concept (Almost 15 Years)
–Someone doesn’t have to use it to feel its effects
–Our Products consistently provide a superior customer experience
–We have breakthrough intellectual property
–We have insanely great marketing
–We are the de facto standard in the Greeting Card & Gift Industry
–Our unique concept has been executed quickly & almost flawlessly over 100 Million times
–We have a culture that fosters innovation
–We have a best in class operation, supply chain, and logistics model
–Nothing will make you feel joy the way this model does

SOC is a tested & proven company… always innovating and improving over time… and that’s why I am a SendOutCards Evangelist.

Below is the final criteria list I used for choosing this company. It comes from my own core values and the need that – what I do, how I do it and with whom I do it with are in complete alignment with my purpose, passion and why…

1. Does it Have Real Purpose?
2. Can God Bless it?
3. Can I Fully Respect It?
4. Can Others Respect What I Do?
5. Can It Elevate My Own Purpose & Why In Life?
6. Can It Keep My Passion Long term?
7. Is It In Alignment With My Personal Brand of “Faith, Family, Friends, Fun, Fitness, Freedom & Forever”

This is just some of the reasons, of why I joined this great company.

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