- Does your relational reserve overflow, causing top-of-mind referrals? If not, then you are losing money!
- Being intentional about client relationships will fill your relational reserves organically, which then increases loyalty, partnerships, referrals, and the bottom line.
- Think about it…have you ever been asked for a referral or asked if you know anyone who is a realtor, landscaper, doctor, contractor, groomer, hair stylist, insurance agent, or window washer?
- Most importantly, when asked to give a referral, are the names of those referrals top-of-mind?
- Imagine for a second that a client can’t refer to you because they don’t remember you or your information!
- I know from experience how disheartening it is to not be able to pass on a referral for someone that provided me a great service that I appreciated.
- The reality is, if you’re not building relational reserves in your industry, your competitor is. Even worse, your customer is replacing you with your competitor.
- This, my friend, is the difference between a transactional purchase versus a relational purchase, and your bottom line. Of course, I’m all about relational business and would love to hear from you, so let’s connect!
- I appreciate you,
- Laurie
- P.S. You know I got you covered if you need some creative time-saving ways to build relational reserves 🙂