Okay, hey, everyone. This is Laurie Delk Radecki. And I’m gonna talk to you and train tonight on
how your business relates to a deck of cards.
and so it can be for a network marketing business. It can be for the business that I’m in But it could be for any network marketing business. It could even be for any traditional business, too, because it’s just relating to basically like a numbers game.
So a deck of cards has 52 cards in it, you know, and so
most games when you’re playing them. No other card has a higher ranking than the ace. Right? And it’s hard to be a hand of aces, especially, you know, all 4 aces in most card games.
So what would your team or your clients, or your customers, or whatever. What would it look like if it was filled with aces? And you had just all kinds of aces
in your group or on your team.
So network marketing is a numbers game when it comes to inviting people to take a look. And the same thing like I said, that’s the same, no matter what kind of company you’re in, whether it’s mortgage broker, insurance agent, whatever right so to personally sponsor people into your business, or to sign up people as customers or clients, you must consistently be
prospecting as well as inviting.
And so when it comes to sponsoring and building, especially a big team, you need to understand that prospecting.
the way to understand prospecting, I think, is an easy way is this deck of cards. So there’s usually 52 cards in a deck right? There’s 4 aces.
12 face cards. There’s Jack, there’s
queens. there’s kings. there’s the two’s 345-67-8910, and we can’t forget the jokers. Right?
You always have a few of those in there. So
what does that mean for your business? Well, first of all
prospecting is about finding people to talk to about your business, but you have to remember not everybody is a prospect so like the old school. Talking training was like, you know, talk to everybody within 3 feet from you.
I personally disagree with that. But you could do whatever you want with that. But the thing is, you have to figure out who you want to talk to, but then you still do need to talk to people.
And so. with all your deck of cards out of 54 invites.
You want to ask people to take a look right? So look at your opportunity. Look at your product, look at your service. You’re gonna have some people that are going to be to. You’re gonna have some people that are going to be 3.
You’ll have some that will be 4, you know. You’ll have some that are 5, 6, 7, etc.
Some will be 8, some 10, some Jack’s Queen’s kings, and then you’re gonna come across 4 aces right? So. And also, you know, sometimes on occasion, you might misjudge someone. And like I said, you might invite a couple of jokers, you know. It happens to us all. We get people on our team or customers or clients that you know
some people. You just can’t please them right.
But the thing is, you want to always be talking to people, and you want to invite people to take a look.
It’s not your success is that you invited someone to take a look. Not your success isn’t that they signed up with you, whether it’s to be a customer or distributor, or whatever it’s to take a look.
So that’s the thing. So you want to keep asking people to come, take a look to get at least 54, and when you get at least 54 you’re probably gonna have one of every one of these cards in the deck.
right? So in there somewhere is going to be 4 aces right in there somewhere. You’re going to have your 4 to’s
some you think that you know there are a prospect, they might say. No, it might even be a little bit rude about it, or whatever you know. So that’s kind of your twos right? But you’re gonna get those right. So
take it. And just, you know, okay, I keep flipping the cards over.
And eventually the more I flip
the more I’m going to get closer to one of those aces right?
So some won’t return your calls or won’t return your messages. So those are your threes and your force right? And so think about that, like
how many people you know they ghost you on the text, or on your messenger, or whatever right you still just keep talking to people doesn’t matter. Keep flipping your cards. Keep going through your deck, because eventually you’re gonna hit those aces.
So don’t stop until you’ve talked to at least for 54 people. That’s one of the things I tell people when they tell me that they get discouraged, or whatever about talking to people. Have you talked to 54 yet.
if you haven’t talked to 54 yet, you haven’t turned over all the cards in your deck, so you need to at least do that.
So the list goes on. There’s many scenarios, you know. There’s the 5, the 6, the sevens, the 8, the 9, the tens, the Jacks, the queens, the kings. Some even get excited, you know. They’re just gonna join you any day and then
cool. They’re gone. They’re not talking to you anymore, right? They keep saying that they’re gonna sign up. But you know, it’s been 6 months now, and literally every week you talk to them, and they still say that they’re gonna sign up next week.
And so, you know, and the same thing, the jokers, you know, you can’t find the jokers.
But on the industry averages. They say, you know, it takes 25 conversations to find 14 people that need your product or opportunity or service. So that’s 14 invites that you make asking someone to take a look right. But that’s 25 conversations to get to those 14 invites.
Then out of those 14 invites with practice and over time, you know, you stay consistent
on average, you’ll have 3, maybe watch video. listen, or attend a presentation online or in person. And out of those 3
one will join you in the business, and that’s your ace of signing up people right? So out of 54 invitations, you’re gonna have 4 aces. So that means you’re gonna sign up for people.
So that’s just for the presentation part, then we can relate that exact same scenario
to sponsoring. So but with that, so if you want to talk to 50, if you want to get 4 people to sign up, talk to 54 people, and you should have 4 out of 54 minimum. And the more talk people you talk to, the better your sign up rates are going to get the better you’re going to get. And so then that number is going to go up on your next 54. Maybe you’ll get 8.
So you want to keep talking to people, and how how quick you want to go just depends on you. If you take 5 years to talk to 54 people, you’re gonna get one person a year. If you take, you know, one year to talk to 54 people. You’re gonna get 4 people in a year
if you take a month to talk to 54 people that’s pretty much like 2 people a day. Right? So you’re going to get 4 people a month.
So however, you want to do it, that’s how you can work it for you. So then think about, especially if you are in network marketing, sponsoring, right getting people on your team joining your team. So the same thing. You’re gonna just talk to people. And you’re just gonna flip over cards each time you talk to someone, it’s just flipping a card. And if you think about it that way? Then
you don’t have to think about. Oh, man, they didn’t sign up with me. Right? You just. You just don’t worry about it. You just talk to them. Talk to the next person, talk to the next person, talk to the next person if they sign up with you. Great if they don’t sign up with you.
you know. Bid them farewell. Still, be friends with them, still, build a relationship with them, because you never know when things are going to change, and they may come back and sign up with you anyway. But you just keep flipping your cards
so, following the same exact formula like we talked about before you’re gonna have, say, out of 54 invites, have someone take a look at your opportunity or your products the same thing. Some will be 2, some 3, some 4, 5, 6, 7, you know. 8, 9, 10. Your face cards.
some are going to think that you know they’re going to say, no, you’re gonna get the
get the angry person that’s going to be your 2 right. But you want to keep talking to them, and you want to keep signing them up, so say they sign up.
they don’t do anything right. The same thing. Those are your twos.
They’re just kind of sitting there. Maybe they order once every 6 months, right? They signed up basically to get the discount. They’re your glorified customers right?
So you’re gonna get those people, too. So don’t worry about it. Keep flipping your cards, talk to someone else, flip that card, talk to someone else, find another card, flip it, and you know the next one, it’s going to be a 6.
They’re not going to do much, but they’re going to order every single month right? And then you keep flipping the card some more, and then you’re gonna get a 9. They’re gonna sign up, you know, a couple of people here and there.
and then you’re gonna get a jack.
and they’re going to sign up even more people right?
And then pretty soon you’re gonna get to an ace, right? And so
those are the people that are gonna see the big picture. They’re gonna work consistently. They’re gonna build a big business for you. and can make you a millionaire, and you can
make a lot of money if you just keep talking to people, and you just keep flipping those cards, talking to more people, signing them up, letting them do what they want to do. You know you can’t like. They say you can lead the horse to water, but you can’t make them drink right.
some will sign up a couple of friends and family.
maybe get a few customers, you know. Some will
sign up people and sponsor people off and on. Some will build a balanced business. They’ll give, get even more customers and distributors. And like, I said, then you’re gonna get your aces, and your aces are going to be the whole reason you stay in this business. So just
don’t ever become discouraged. That’s the biggest thing. Don’t become discouraged. Just keep talking to people. Just keep flipping over those cars. And just think about that. Out of every 54 people you talk to.
You’re gonna have some of these different ones that we talked about.
and the same thing out of the ones that you sign up.
Every person you sign up on your team is going to be one of these cards.
So if you want to have more aces on your team, sign up more people
right? Because if you sign up and have 54 players on your team, you’re probably gonna have 4 aces somewhere in there. So just say, studious. Keep talking like they say it’s the law of averages. You can’t change that. So just keep talking to people. Just keep building and let me know how it goes for you.
Talk to you later. Everyone. Good night.
Laurie’s Lessons – Training & Coaching: Business is like a deck of cards
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