Build Your Business

Successful people have a sense of gratitude

Be THANKFUL and GRATEFUL for EVERY.LITTLE.THING…….
As you do, then you will start having bigger and better things, to be thankful and grateful for……
Everyone, no matter what, can find SOMETHING to be grateful for…..

I started my Gratitude Journal in Jan 2009……My rule for myself, is before I go to sleep, I MUST WRITE DOWN 5 specific things, I am thankful and grateful for that day before closing my eyes….
Just like anyone, some days, it is harder to think of 5 things…..

But….I have noticed, over the years of doing this, and comparing it to the days/weeks/months before I got consistent with it, I notice a difference…..

Now….I will not lay my head on that pillow, no matter how tired I am, without saying my prayers of thanksgiving and writing them down……It works! I challenge you to try it

How long are you going to HOLD THE SECRET about what you do?

If you TRULY BELIEVE it will help you and others, why don’t you SHARE it with everyone you know and love?

Or are you going to simply SHARE it with others, let them decide (not sell), and you will see the MORE you SHARE IT, the more others will say YES (and some no’s) and the more $$$$$ you will make, and the more HAPPINESS you can spread!!!!

What are your REAL LIFE DREAMS? If you had, let’s say $200,000 EVERY SINGLE MONTH coming in…..what would you do with it? Make a list of the things, in DETAIL what you would do with that money – and the money RE-comes back in EVERY month, so the 1st of every month – make that list again, what you are going to spend it on……

Yes at the beginning many people would upgrade their house, their cars, their clothes….but that is *really good money*!!! and it keeps coming back! What else would you do? WHO would you help? People, charities, etc….What kind of AMAZING things could you do for others and accomplish – if you had some help money wise? Think of those things, write it out IN DETAILS, DREAM on PAPER……(just for your eyes, no one else, unless you choose to share it) but WRITE IT DOWN, IN DETAILS, DREAM on that PAPER……and you will find…..if you do it, like I said and then you go to work and share it…….it WILL come TRUE…..

I want to see you, and stand by your side, and cheer you on – of all your hopes and dreams!!!! Many of you I know personally, and you have told me some of your true hearts desires……Let’s get out there and DO IT!!!! It won’t happen as we *sit on the sidelines* and your life is not going backwards, one day we don’t want to say “I wish I……..” — LET’s MAKE THAT DIFFERENCE FOR GOOD IN THE WORLD!!!!

Master Keys To Client Loyalty

Do you send birthday cards to your clients?
Anniversary cards?
What about holiday cards????
Birthdays, anniversaries and holidays are master keys to client loyalty.

This is a simple concept. Your clients will demonstrate dramatically increased client loyalty to you, naturally, when you communicate that you value the importance of their personal and family celebrations.

Does this ring true for you?
With enough loyal clients, any business will exceed its financial goals.

Is there a magic bullet? Yes. Of course. It has been proven over and over again, for 600 years – send your best clients a greeting card.

Basic, but very, very effective.
Then, why is it so difficult to act on this truth?

Because it is a staffing nightmare to organize and execute. Remembering dates, buying cards, writing the message, stuffing, stamping, mailing!!!

It takes determination, but wait….
We have solved the problem.

In fact, this technology did not exist several years ago.
Never again address, stuff, stamp and mail another birthday card.
In less than 60 seconds, enter your client’s basic information online.
As easy as sending an email, except that your client receives a photographic quality greeting card in the postal mail.

The company prints, stuffs, stamps and mails the card.

Choose from over 60,000+ cards. Custom cards are easy to create.
Even upload your current database in mere minutes.
The online data manager never lets you forget a birthday or anniversary.
Send multiple cards as a follow-up campaign, automatically, whenever you say, even months from now.

Add your signature, even use your own handwriting font.
Add a picture or image from your computer – they print it next to your message.

Compassionate client follow-up the easy, effective way.

This works – beyond your expectations.

Contact me, or see more about the system we use to keep in touch with our clients – at www.ILoveCards.net

Today is my 16 year Anniversary

Today I was sitting here thinking about my business, and my clients business. I was talking to a client on the phone, and he was asking me about being able to KEEP his clients. I gave him some ideas, as usual, then got off the phone.

The more I sat and contemplated our phone conversation, the more I began to think. I thought about my anniversary, and comparing that to business….and I thought….you know – for my husband to KEEP my *business* in our marriage, he had to WORK at it over the last 16 years. He had to KEEP in TOUCH with me. Many businesses, they think that they can do the sale, take care of you whenever you call them for something, and that is it! And you will STAY FAITHFUL to being their client for 16 years! What do you think???? Do you think if my husband only took care of me when I called him for something or asked him for something – do you think I would have *stayed his client (wife)* for the past 16 years??? No! So WHY would you expect your CLIENTS to do the same???

If you want to KEEP your clients for 16 years, you need to KEEP in TOUCH with them….you can do this many ways, via email, via telephone calls, via webinars, via greeting cards, etc – There are many ways that you can keep in touch with your clients, build rapore with them, as well as give them ideas to increase their business, and just remind them who you are and say hello to them!

I heard it once, people do business with those who they know, like, and trust. Well it’s true! The thing is, after you GET your clients, you want to KEEP them don’t you? Just think about it. If you only send them your sales special once a year, and nothing else all year long, or their invoice once a year…How loyal do you think they are going to be to you? What reason would they have to stay with you – rather than go to the next person that comes along, that offers them a better deal, a better offer, a better sale, etc.

One of the things I do, is help people to KEEP in touch with their clients – all for about $5 a year per client. I can help you set up with email autoresponders to keep in touch with your clients, as well as greeting cards – we can design CUSTOM cards for your business, as well as CUSTOM campaigns for your business – where you hit CLICK – and cards are sent to your client over the next 5 months, or even 5 years, all with one click from your end. I talk to you, find out about your business, what you want to do, as well as give you ideas that I have seen be proven with other people in their business that I have already helped them with.

So you CAN KEEP your clients and customers for 16 years…..and longer…..

See some greeting cards and post cards I have done for over 600 other clients – ILoveCards.net

The Fire and Forget System

(A metaphor for any businessperson who seeks loyal clients & quality referrals.)
Once upon a time, the commander of an F-15E Strike Eagle squadron was issued a warehouse full of *fire and forget* missiles.
Surely, a no-brainer. Simply acquire the contact, launch the missile, then concentrate on the next target.(Like I said, an easy decision.)
Strange as it may seem, the squadron commander decided against employing this massively effective weapons system.
His reasoning?
It takes too much effort to attach those things to the aircraft.

You will recognize that this story, of course, is a fairy tale.
In reality, any manager or business owner (or salesperson) who fails to acknowledge that all business is a type of warfare, just doesn’t get it.
But they will – eventually.

Why in the world would any businessperson leave to chance, whether or not a client decides to return (and refer friends)?

But, we gave them courteous service and a fine product, is the lament voiced too often by good and earnest businesspeople. Without question, service and product are essential to success. But they are not enough. And the statement is a little naive.

The answer obviously is to go after them (your clients). Make sure that they come back, again and again. Make sure that they want to come back (and refer their friends).

Nagging and cajoling won’t work. Postcards, brochures and letters rarely prove effective. The average consumer receives dozens of these each week.
(Personally, I rarely even open the ones I receive. Although, I sometimes read the postcards.)

The 7.5 billion dollar greeting card industry has spent hundreds of millions of dollars to indoctrinate every living American that those who care enough, send greeting cards.
(Why not take advantage of three decades of their successful, and extremely expensive, advertising stratagem?)

When you send your new or best clients a greeting card they know you care, because the greeting card giants have taught all of us that this is true. And we believe it, without exception.
Nobody leaves a greeting card unopened for long. In fact, studies show that a person is 11 times more likely to open a greeting card than any other piece of mail.

Your customers will respond, naturally, with greater client loyalty toward you, if you do this correctly. (Just as customers have responded since 1400 A.D.)

Transcendental Marketing Magic

You never know when the person you meet by chance will help your business in ways that you cannot imagine.

Some people call this synchronicity. “Business Networking” is the more common name.

And building a network of business contacts (expanding your circle of influence) is a “no-brainer.” That’s why you have business cards.

The big question, what’s your next move, after you exchange business cards with your new contact?
You need an edge, something to set you apart from every other person with a business card.

The ideal solution has a 600 year history and remains the world’s favorite form of written communication – send your new acquaintance a greeting card.

Without question, it’s the most vibrant way to say:

“I’m glad I met you.”

It’s also a stunning way to tell a new or favorite client “Thank you.”

You say this sounds too simple (not as transcendent as promised)?

Think about it. When was the last time you received a “glad I met you” greeting card from someone you just met?

Try this experiment. Send a “glad I met you” greeting card to the next ten people who give you their business cards.

The results will knock your socks off.

Greeting cards have a powerful impact – far beyond their pretty exterior.

But greeting cards present their own set of challenges~
buying the cards, writing the message, stuffing, stamping, mailing!!!
It takes determination, but wait….a radical new idea in business networking.

A national greeting card company has solved the problem.
No greeting card company has ever offered anything like this before.
In fact, this technology is new, just in the last few years.

Never again address, stuff, stamp and mail another greeting card.
In less than 60 seconds, enter your contact information online
As easy as sending an email, except that your contact receives a “photographic quality” greeting card in the mail.
The company prints, stamps and mails the card for you.

Choose from over 15,000+ cards. Custom cards are easy to create.
Even upload your entire contact list in mere minutes.
The online data manager never lets you forget a birthday or anniversary.
Send multiple cards as a follow-up campaign, automatically, whenever you say…..even months or years from now.

Add your signature, even use your own handwriting font.
Add a picture or image from your computer – they print it next to your message.

An aggressive and radical new idea in business networking – the easy, effective way.
This works – beyond your expectations~