Laurie Delk - author, speaker, coach, trainer

Laurie's life journey is a testament to unwavering faith, entrepreneurial spirit, and the transformative power of resilience. Rooted in a lifelong foundation of Christian values, instilled from her upbringing and a pivotal move from Texas to Middle Tennessee in 1986, Laurie embarked on a path marked by both professional achievement and personal devotion.

In 1993, driven by a profound desire to nurture her growing family, Laurie made a courageous decision to transition from a decade-long, successful career as an accountant at a Fortune 500 company. This pivotal moment, coinciding with her husband's aspiration to pursue his calling in law enforcement, became a catalyst for a life dedicated to purpose and service. Through prayerful consideration, they embraced both paths, demonstrating a commitment to faith-led action.

God has uniquely privileged Laurie to serve Him in numerous capacities over the past few decades. Her entrepreneurial journey began with the inception of her web & graphics, branding, marketing, and design company. Recognizing her talents as gifts to be shared, she pledged to utilize her skills for divine purpose. This commitment manifested in the creation of over a thousand websites, marketing materials, training platforms, and courses for pastors, churches, evangelists, missionaries, colleges, and a diverse range of business clients. Her expertise extended to comprehensive rebranding initiatives, empowering organizations to articulate their vision with clarity and impact.

Beyond her business acumen, Laurie is a prolific author, having penned the best-selling books "Keep Those Clients" and "We All Have Choices," and co-founded the transformative "Gratitude Girls - 100 Day Gratitude Journal Challenge." She has also contributed her insights to three additional publications. As a sought-after motivational speaker and corporate sales trainer, Laurie inspires audiences with her authentic voice and empowering message, often called upon for special speaking engagements around the world. Her dedication to education is further evidenced by her five years of teaching at her children's Christian school and her subsequent decision to homeschool them, allowing her to balance her growing speaking career with her commitment to family.

Her mission to empower women to embrace their God-given potential has taken her across the globe, where she shares her wisdom and encouragement with diverse audiences. Laurie's life, however, has not been without profound challenges. In 2013, she experienced the devastating loss of her children's father in a tragic accident, navigating the complexities of grief while raising her four children, then aged 25, 18, 16, and 12.

Believing in God's guidance for her life, Laurie remarried in April 2020 to Kevin Radecki, following their meeting in December 2019. Laurie prayed for exactly what she wanted in a husband and God showed Himself strong in giving her more than she asked in a God-fearing and God-loving husband.

Laurie's unique experiences over the past few decades provide special insight and encouragement for those who take her courses. Her story is a powerful testament to the resilience of the human spirit, the transformative power of faith, and the profound impact of living a life dedicated to purpose and service. Her journey inspires others to embrace their own unique paths, to overcome adversity with grace, and to live with unwavering gratitude and purpose.

Girls night plus business

Girls night / business success training 😁

Great salads!!! Great girl time plus it’s of planning great piano bar, great atmosphere

The Fire and Forget System

The Fire and Forget System? (A metaphor for any businessperson who seeks loyal clients & quality referrals.)

Once upon a time, the commander of an F-15E Strike Eagle squadron was issued a warehouse full of *fire and forget* missiles. Surely, a no-brainer. Simply acquire the contact, launch the missile, then concentrate on the next target.(Like I said, an easy decision.)

Strange as it may seem, the squadron commander decided against employing this massively effective weapons system. His reasoning? It takes too much effort to attach those things to the aircraft.

You will recognize that this story, of course, is a fairy tale.In reality, any manager or business owner (or salesperson) who fails to acknowledge that all business is a type of warfare, just doesn’t get it. But they will – eventually.Why in the world would any businessperson leave to chance, whether or not a client decides to return (and refer friends)?

But, we gave them courteous service and a fine product, is the lament voiced too often by good and earnest businesspeople. Without question, service and product are essential to success. But they are not enough. And the statement is a little naive.

The answer obviously is to go after them (your clients). Make sure that they come back, again and again. Make sure that they want to come back (and refer their friends).

Nagging and cajoling won’t work. Postcards, brochures and letters rarely prove effective. The average consumer receives dozens of these each week. (Personally, I rarely open the ones I receive. Although, I sometimes read the postcards.)

The 7.5 billion dollar greeting card industry has spent hundreds of millions of dollars to indoctrinate every living American that those who care enough, send greeting cards. (Why not take advantage of three decades of their successful, and extremely expensive, advertising stratagem?)

When you send your new or best clients a greeting card they know you care, because the greeting card giants have taught all of us that this is true. And we believe it, without exception.

Nobody leaves a greeting card unopened for long. In fact, studies show that a person is 11 times more likely to open a greeting card than any other piece of mail.

Your customers will respond, naturally, with greater client loyalty toward you, if you do this correctly.